Outward Hound

We originally brought ZEAL in to support our Amazon advertising, but the relationship has developed into something much broader.

What I value is that they don't just look at one component of Amazon. They look at the complete picture - from advertising, catalogue and content through to commercial priorities and the wider Vendor relationship, and help us understand where we should be focusing our investment.

ZEAL has also brought a strong understanding of the UK and European customers. For a US business, it's easy to assume that what works in the US can simply be replicated in Europe. Emma and the team understand the cultural differences and how content and positioning need to be localised for the customer, rather than simply translated.

We have a lean internal team, so being able to lean on ZEAL's Amazon expertise and have them work alongside us has been incredibly valuable.

Since working together, Amazon UK and Germany sales are up 46% and 38%, respectively year on year, and we have a much clearer approach to where we focus our time and investment.

Ken Jacobs, VP of International Sales, Outward Hound